Mississippi Paddler Announces Camellia Home Health and Hospice as Gold Level Sponsor for Alzheimer’s Fundraiser

Flora, MS. May 19, 2010—Keith Plunkett, Mississippi paddler and organizer of Lucy’s Revenge, announced today that Camellia Home Health and Hospice will be a Gold Level Sponsor of the yearlong project to raise funds for Alzheimer’s research and support services. Camellia Home Health and Hospice is based out of Hattiesburg, Mississippi and has 18 locations from Jackson to the Mississippi Gulf Coast.

“I am extremely excited to welcome Camellia Home Health as a partner for this project,” said Plunkett. “They understand firsthand the toll Alzheimer’s is taking on our seniors, and the need to fight this disease.”

In Mississippi alone, 53,000 people have been diagnosed with the disease with an additional 148,000 caregivers providing unpaid care.

“As Keith begins his journey, it is our hope to get our local offices involved in drumming up support and participating in the paddling experience,” said Camellia President Abb Payne. “I look forward to working with him, and the Alzheimer’s Association to further their efforts.”

The effort will begin in July on the Mississippi Gulf Coast and will take Plunkett on a journey across 5 regions of the state to paddle waterways that are both popular destinations and underutilized opportunities. During the trips, the Yazoo County native and Flora resident will tell the stories of Alzheimer’s patients and caregivers in each region, and will highlight ongoing efforts by the Alzheimer’s Association and medical professionals to defeat the disease.

Over the next two months leading up to the kickoff on July 10 in Ocean Springs, Plunkett will speak with groups across the state to raise awareness, and to secure donations. He has set a goal of 600 miles, or roughly 120 miles per region, and hopes to entice a few others to join him on some of the excursions, including Payne.

“Abb told me he would like to join me on a few trips, and I look forward to it,” said Plunkett. “Paddling is a great family friendly sport, and we have so many resources in Mississippi to enjoy. I welcome anyone that wants to join in.”

Work is ongoing to outfit the current website, www.lucysrevenge.com, with a real-time map that uses GPS to track Plunkett’s whereabouts, and a website has been setup by the Alzheimer’s Association to begin collecting donations. A Paddling Partners Program has also been established for those who would like to form paddling teams and compete to raise money for the project.

The project is named in memory of Lucy Plunkett, who suffered from Alzheimer’s before succumbing to the disease in 1994. The matriarch of the Plunkett family reared six children, and oversaw the upbringing of 9 grandchildren. She was a housewife and an active member of her church and the rural community of Little Yazoo in Yazoo County.